India-first AI qualitative research

From brief to decision-ready insight in hours, not weeks

InquiSight runs AI-moderated video interviews with real Indian consumers — and turns them into evidence-backed synthesis your team can act on in 24–72 hours.

Book a demo Try a live interview 2 min
24–72h delivery ~70% lower cost than agencies Interviews in 30+ languages INR 0 retainer
Our collaborator network includes people with experience at

Traditional agencies vs InquiSight

Traditional agencies vs
Speed
4–8 weeks
24–72 hours 10× faster
Cost
Retainers + agency fees
Pay per study ~70% cheaper
Evidence
Summary decks
Video-backed synthesis Auditable
Workflow
Four vendors, six handoffs
One platform Brief to boardroom

Brief to insight in three steps

1

Set up the study

Share your objective. InquiSight drafts the guide and screener.

Under 1 hour
2

AI runs the interviews

Adaptive video interviews with real consumers, in 30+ languages.

24–36 hours
3

Get the synthesis

Decision-ready findings, backed by video evidence.

Hours, not weeks

Wondering what a study would cost? Talk to us and get a quote within 24 hours →

The platform

Everything between the brief and the boardroom, in one place

Respondent explorer

Drill into any participant's full journey — transcript, video, per-question responses, and the themes they contributed to.

Cohort comparison

Compare how metros vs. Tier 2, loyalists vs. switchers, or any segments you define respond to the same questions — side by side.

AI Studio

Ask your research anything, after the study ends. A searchable intelligence layer over every interview you've ever run.

See the full platform — setup, moderation, fieldwork, and synthesis →

Use cases

What teams run on InquiSight

Product & marketing

Concept testing

Put pack designs, ad routes, and product ideas in front of real consumers before you commit the budget.

Explore → Strategy

Pricing research

Understand price anchors, willingness to pay, and pack-price architecture across segments and cities.

Explore → D2C & startups

D2C consumer research

Agency-grade qualitative research at a cadence and cost that works for early-stage brands.

Explore → VC & consulting

Investor diligence

Hear real consumers before the term sheet — category behaviour, brand love, and switching risk.

Explore →
Trusted by

Brands and investors who move fast

The speed of insight delivery and structured outputs significantly reduced our turnaround time compared to traditional research workflows.

VC
Partner
Leading consumer VC in India

The biggest benefit for us has been the reduced friction in using consumer research as a tool in our arsenal. Classic case of supply creating its own demand.

BM
Brand Manager
INR 1000 Cr. Indian brand

The AI moderation was surprisingly sharp. We got real probing, not surface answers. The turnaround was faster than any agency we've worked with.

SL
Strategy Lead
Mexican F&B brand

For early-stage FMCG brands, proper qualitative research felt out of reach. InquiSight changed that — the quality matched what we expected from a top agency.

FD
Founder
Emerging FMCG brand
Listed on Insight Platforms — Global Research Technology Directory
Latest guide

Concept testing questions for marketers and researchers

A practical guide by Sneh Kukreti on protecting spontaneous reactions, avoiding leading prompts, and probing what consumers actually mean.

Concept testing Consumer interviews Qualitative research
Read the guide
Get started

Run your next study this week, not next quarter

Special pricing for early-stage brands — we grow with you. Every study is scoped individually, with no retainer.

Book a demo See pricing